Participation

Participation in projects

MSSSB is undertaking a number of projects associated with disseminating existing standards or developing new ones.
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Discussion Forum

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Upcoming Events

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Recent Events

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Recent event information

Recent Events

Launch of the new national standards for Marketing and Sales

The launch organised by MSSSB which was held on Tuesday 5th September in London turned out to be a great success. We are grateful for the participants who turned up in great numbers to support such an important event. We are also grateful to the excellent presentations by the following presenters:

Sir Digby Jones, former Director of CBI, offered an inspiring off-the-cuff presentation about the need to ensure that UK PLC is supported by a professional workforce that continuously refines its skills in all sectors and more particularly in marketing and sales.
Sir Paul Judge, Chair of the national Marketing Group, introduced the participants to the background work together with the methodology and outcomes of the standards project.
Beth Roger, Chair for the national Sales Group, focused her attention on the sales project outcomes and introduced participants to the new CD ROM that MSSSB produced to disseminate the outcomes of the standards project.
Finally, Teri Walker, Programme Manager, Xerox, presented a very convincing demonstration about the value of the standards by showing how Xerox made use of the sales standards to increase the relevance and effectiveness of the skills of its workforce.

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Labour Market Information (LMI) Research Project

MSSSB has recently completed an important research exercise across the marketing and sales sector. The aim of the exercise was to seek to understand the key skills and training challenges in our sector and to design solutions to them. The aim of the project is to ensure that the marketing and sales workforce is better trained and more productive in the future, for the benefit of the sector and those that work in it.

A critical data gathering exercise has taken place using an online survey which was invaluable in helping us to understand the key skills and training challenges that exist across your businesses.

The research will allow us to make clear, robust arguments to government and funders for changes in the education system to respond to the needs of our industries and the businesses that make them up.

We would like to thank you in advance for your time and look forward to publishing our reports, based on your valued inputs, in the Spring of 2008.